Boylesports, the Irish betting firm, is to become the official betting partner of Aston Villa, extending its reach into the Premier League in England.
‘‘We will become the official online gaming partner of Aston Villa,” Mark Noonan, head of marketing with Boylesports, told The Sunday Business Post. ‘‘This will help continue our focus on building our British profile.
‘‘We will have coverage on their website and will have input into the editorial aspect of the website. We will also have LED signage in the stadium, which will promote Boylesports.”