October 18th, 2008 — News

Germany’s DFL soccer association may switch to awarding media rights for Bundesliga matches for four years instead of three when it launches a new tender this month, Germany’s Der Spiegel magazine reported.
It also quoted industry sources as saying Walt Disney Co (DIS.N: Quote, Profile, Research, Stock Buzz) unit ESPN could enter the race for the rights and was in talks with German cable television operators about this.
Switching to four-year contracts could allow owners of the rights to plan better and could raise more money for the league, the magazine said, citing league sources as saying discussions with German anti-trust regulators were under way.
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